Social channels – opportunities and threats for media industry through Bharatbook
Publishers, studios and broadcasters need to seize the opportunities presented by the growth of social media and video on mobile devices in 2011, according to Ovum. However they should also be aware of the long-term threat these channels pose to their share of audience and advertising budget, finds the independent technology analyst. ( http://www.bharatbook.com/detail.asp?id=130093&rt=2011-Trends-to-Watch-Media-and-Broadcast-Technology.html ) ...